{"id":69,"date":"2024-09-02T18:08:43","date_gmt":"2024-09-02T16:08:43","guid":{"rendered":"https:\/\/qrsolutionsorg.wordpress.com\/?page_id=69"},"modified":"2025-04-28T09:25:48","modified_gmt":"2025-04-28T07:25:48","slug":"course","status":"publish","type":"page","link":"https:\/\/emanuelcarrino.com\/index.php\/course\/","title":{"rendered":"Courses"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"69\" class=\"elementor elementor-69\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f516d7f e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"f516d7f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-82f3737 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"82f3737\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1caffac e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"1caffac\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4200350 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"4200350\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-451d78b1 elementor-widget elementor-widget-text-editor\" data-id=\"451d78b1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\n<div class=\"wp-block-group alignfull\" style=\"margin-top: 0px; margin-bottom: 0px; padding-top: 7vw; padding-bottom: 7vw;\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis: 20%;\">\u00a0<\/div>\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis: 80%;\">\n<h1 class=\"wp-block-heading has-x-large-font-size\">&#8220;Proximity Marketing Unleashed: Boosting Small Business Success with QR Codes, Wi-Fi, Google Maps and Google ads&#8221;<\/h1>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-group alignfull\" style=\"margin-top: 0px; margin-bottom: 0px; padding-top: 7vw; padding-bottom: 7vw;\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis: 20%;\">\n<h2 class=\"wp-block-heading has-medium-font-size\">Block 1:<\/h2>\n<\/div>\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis: 80%;\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading has-medium-font-size\"><a>Introduction<\/a><\/h3>\n\n<ul class=\"wp-block-list\">\n<li>The Importance of Online Presence for Small and Medium Businesses<\/li>\n\n<li>The Evolution of Proximity Marketing<\/li>\n\n<li>What You&#8217;ll Learn in This Book<\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading has-medium-font-size\">Chapter 1: Understanding Proximity Marketing<\/h3>\n\n<p>~What Is Proximity Marketing?<br \/>~Why Proximity Marketing Matters for Small Businesses<br \/>~The Benefits of Leveraging Proximity Marketing Technologies<\/p>\n<\/div>\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading has-medium-font-size\">Chapter 2: QR Codes: Your Bridge to Online Presence<\/h3>\n\n<p>~Demystifying QR Codes<br \/>~How QR Codes Work in Proximity Marketing<br \/>~Creative Uses of QR Codes for Small Businesses<br \/>~Case Studies: Small Businesses Succeeding with QR Codes<\/p>\n\n<h3 class=\"wp-block-heading has-medium-font-size\">Chapter 3: The Power of Wi-Fi in Proximity Marketing<\/h3>\n\n<p>~Wi-Fi as a Tool for Customer Engagement<br \/>~Setting Up Guest Wi-Fi for Your Business<br \/>~Collecting Customer Data and Insights<br \/>~Wi-Fi Marketing Best Practices<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-group alignfull\" style=\"margin-top: 0px; margin-bottom: 0px; padding-top: 7vw; padding-bottom: 7vw;\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis: 20%;\">\n<h2 class=\"wp-block-heading has-medium-font-size\">Block 2:<\/h2>\n<\/div>\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis: 80%;\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading has-medium-font-size\">Chapter 4: Navigating the Landscape with Google Maps<\/h3>\n\n<p>~Google Maps as a Discovery Platform<br \/>~Claiming and Optimizing Your Google Maps Business Listing<br \/>~Using Google Maps Ads to Attract Local Customers<br \/>~Measuring Success through Google Maps Insights<\/p>\n\n<h3 class=\"wp-block-heading has-medium-font-size\">Chapter 5: Integrating Proximity Marketing into Your Business Strategy<\/h3>\n\n<p>~Developing a Proximity Marketing Strategy<br \/>~Budgeting for Proximity Marketing Campaigns<br \/>~Measuring ROI and Effectiveness<br \/>Adapting to Changes in Consumer Behavior<\/p>\n<\/div>\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading has-medium-font-size\">Chapter 6: Case Studies of Proximity Marketing Success<\/h3>\n\n<p>~Real-Life Examples of Small Businesses<\/p>\n\n<p>~Real-Life Examples of Small Businesse<\/p>\n\n<p>~Thriving with Proximity Marketing<\/p>\n\n<p>\u00a0<\/p>\n\n<h3 class=\"wp-block-heading has-medium-font-size\">Chapter 7: Tips, Tricks, and Pitfalls to Avoid<\/h3>\n\n<p>~Common Mistakes in Proximity Marketing<br \/>~Pro Tips for Maximizing the Impact of Your Campaigns<br \/>~Staying Compliant with Privacy Regulations<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-group alignfull has-white-color has-black-background-color has-text-color has-background has-link-color wp-elements-09e3ee93c782efcf8924c7b746dbd31f\" style=\"margin-top: 0px; margin-bottom: 0px; padding-top: 6.9vw; padding-bottom: 7vw;\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis: 20%;\">\n<h3 class=\"wp-block-heading has-medium-font-size\"><span class=\"uppercase\">Case study<\/span><\/h3>\n<\/div>\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis: 80%;\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"471\" height=\"625\" class=\"wp-image-318\" style=\"width: 471px;\" src=\"https:\/\/emanuelcarrino.com\/wp-content\/uploads\/2024\/09\/51c-qeeboo-turtle-carry-planter-and-champagne-cooler-by-marcantonio.jpg\" alt=\"\" srcset=\"https:\/\/emanuelcarrino.com\/wp-content\/uploads\/2024\/09\/51c-qeeboo-turtle-carry-planter-and-champagne-cooler-by-marcantonio.jpg 904w, https:\/\/emanuelcarrino.com\/wp-content\/uploads\/2024\/09\/51c-qeeboo-turtle-carry-planter-and-champagne-cooler-by-marcantonio-226x300.jpg 226w, https:\/\/emanuelcarrino.com\/wp-content\/uploads\/2024\/09\/51c-qeeboo-turtle-carry-planter-and-champagne-cooler-by-marcantonio-771x1024.jpg 771w, https:\/\/emanuelcarrino.com\/wp-content\/uploads\/2024\/09\/51c-qeeboo-turtle-carry-planter-and-champagne-cooler-by-marcantonio-768x1019.jpg 768w\" sizes=\"(max-width: 471px) 100vw, 471px\" \/><\/figure>\n\n<h4 class=\"wp-block-heading has-background-color has-text-color has-link-color has-medium-font-size wp-elements-1e62c58a72276bf684fcc8f81ca53a59\">Case study A<\/h4>\n\n<p>Rivenditore Italia Snacks e Dolci<\/p>\n\n<p class=\"has-small-font-size\">CONVERSIONS 57.564<\/p>\n\n<p>IMPRESSIONS 77,4 Mio<\/p>\n\n<p>COST 88.384,94<\/p>\n\n<p class=\"has-small-font-size\">.<a href=\"#\">a Breve Spiegazione del Cliente e della Strategia <\/a><\/p>\n<\/div>\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"1024\" class=\"wp-image-317\" src=\"https:\/\/emanuelcarrino.com\/wp-content\/uploads\/2024\/09\/51a-qeeboo-turtle-carry-coffee-table--1024x1024.jpg\" alt=\"\" srcset=\"https:\/\/emanuelcarrino.com\/wp-content\/uploads\/2024\/09\/51a-qeeboo-turtle-carry-coffee-table--1024x1024.jpg 1024w, https:\/\/emanuelcarrino.com\/wp-content\/uploads\/2024\/09\/51a-qeeboo-turtle-carry-coffee-table--300x300.jpg 300w, https:\/\/emanuelcarrino.com\/wp-content\/uploads\/2024\/09\/51a-qeeboo-turtle-carry-coffee-table--150x150.jpg 150w, https:\/\/emanuelcarrino.com\/wp-content\/uploads\/2024\/09\/51a-qeeboo-turtle-carry-coffee-table--768x768.jpg 768w, https:\/\/emanuelcarrino.com\/wp-content\/uploads\/2024\/09\/51a-qeeboo-turtle-carry-coffee-table-.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h4 class=\"wp-block-heading has-background-color has-text-color has-link-color has-medium-font-size wp-elements-93ce218a2523609aa642815faaa9c85d\">Case study B<\/h4>\n\n<p class=\"has-small-font-size\">Rivendita Veicoli Lecco &amp; Como<\/p>\n\n<p>CONVERSIONS 489<\/p>\n\n<p>LEAD CHIAMATA 415<\/p>\n\n<p>COST 1.550,86<\/p>\n\n<p class=\"has-small-font-size\"><a href=\"#\">.a Breve Spiegazione del Cliente e della Strategia<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-group alignfull\" style=\"margin-top: 0px; margin-bottom: 0px; padding-top: 7vw; padding-bottom: 7vw;\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis: 20%;\">\n<h2 class=\"wp-block-heading has-medium-font-size\"><span class=\"uppercase\">Block 3:<\/span><\/h2>\n<\/div>\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis: 80%;\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-small-font-size\">Chapter 8: The Future of Proximity Marketing<\/p>\n\n<p>~Emerging Technologies and Trends<br \/>~Preparing Your Business for the Future<\/p>\n\n<p class=\"has-small-font-size\">\u00a0<\/p>\n<\/div>\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-small-font-size\">Conclusion<\/p>\n\n<p>~Recap of Key Takeaways<br \/>~Encouragement for Small and Medium Businesses to Embrace Proximity Marketing<br \/>~Final Thoughts and Next Steps<br \/>Appendices<br \/>~Resources and Tools for Proximity Marketing<br \/>~Glossary of Terms<br \/>~Additional Reading<\/p>\n\n<p class=\"has-small-font-size\">\u00a0<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-group alignfull has-white-color has-black-background-color has-text-color has-background\" style=\"margin-top: 0px; margin-bottom: 0px; padding-top: 7vw; padding-bottom: 7vw;\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis: 20%;\">\u00a0<\/div>\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis: 80%;\">\n<h2 class=\"wp-block-heading has-background-color has-text-color has-x-large-font-size\">Costruiamo qualcosa di meraviglioso insieme.<\/h2>\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-black-color has-white-background-color has-text-color has-background wp-element-button\" rel=\"#\">Prenota appuntamento<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u00a0 &#8220;Proximity Marketing Unleashed: Boosting Small Business Success with QR Codes, Wi-Fi, Google Maps and Google ads&#8221; Block 1: Introduction Chapter 1: Understanding Proximity Marketing ~What Is Proximity Marketing?~Why Proximity Marketing Matters for Small Businesses~The Benefits of Leveraging Proximity Marketing Technologies Chapter 2: QR Codes: Your Bridge to Online Presence ~Demystifying QR Codes~How QR Codes Work in Proximity Marketing~Creative Uses of QR Codes for Small Businesses~Case Studies: Small Businesses Succeeding with QR Codes Chapter 3: The Power of Wi-Fi in Proximity Marketing ~Wi-Fi as a Tool for Customer Engagement~Setting Up Guest Wi-Fi for Your Business~Collecting Customer Data and Insights~Wi-Fi Marketing Best Practices Block 2: Chapter 4: Navigating the Landscape with Google Maps ~Google Maps as a Discovery Platform~Claiming and Optimizing Your Google Maps Business Listing~Using Google Maps Ads to Attract Local Customers~Measuring Success through Google Maps Insights Chapter 5: Integrating Proximity Marketing into Your Business Strategy ~Developing a Proximity Marketing Strategy~Budgeting for Proximity Marketing Campaigns~Measuring ROI and EffectivenessAdapting to Changes in Consumer Behavior Chapter 6: Case Studies of Proximity Marketing Success ~Real-Life Examples of Small Businesses ~Real-Life Examples of Small Businesse ~Thriving with Proximity Marketing \u00a0 Chapter 7: Tips, Tricks, and Pitfalls to Avoid ~Common Mistakes in Proximity Marketing~Pro Tips for Maximizing the Impact of Your Campaigns~Staying Compliant with Privacy Regulations Case study Case study A Rivenditore Italia Snacks e Dolci CONVERSIONS 57.564 IMPRESSIONS 77,4 Mio COST 88.384,94 .a Breve Spiegazione del Cliente e della Strategia Case study B Rivendita Veicoli Lecco &amp; Como CONVERSIONS 489 LEAD CHIAMATA 415 COST 1.550,86 .a Breve Spiegazione del Cliente e della Strategia Block 3: Chapter 8: The Future of Proximity Marketing ~Emerging Technologies and Trends~Preparing Your Business for the Future \u00a0 Conclusion ~Recap of Key Takeaways~Encouragement for Small and Medium Businesses to Embrace Proximity Marketing~Final Thoughts and Next StepsAppendices~Resources and Tools for Proximity Marketing~Glossary of Terms~Additional Reading \u00a0 \u00a0 Costruiamo qualcosa di meraviglioso insieme.<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-69","page","type-page","status-publish","hentry","entry"],"_links":{"self":[{"href":"https:\/\/emanuelcarrino.com\/index.php\/wp-json\/wp\/v2\/pages\/69","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/emanuelcarrino.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/emanuelcarrino.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/emanuelcarrino.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/emanuelcarrino.com\/index.php\/wp-json\/wp\/v2\/comments?post=69"}],"version-history":[{"count":16,"href":"https:\/\/emanuelcarrino.com\/index.php\/wp-json\/wp\/v2\/pages\/69\/revisions"}],"predecessor-version":[{"id":989,"href":"https:\/\/emanuelcarrino.com\/index.php\/wp-json\/wp\/v2\/pages\/69\/revisions\/989"}],"wp:attachment":[{"href":"https:\/\/emanuelcarrino.com\/index.php\/wp-json\/wp\/v2\/media?parent=69"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}